Participatory market chain approach (PMCA)

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PMCA was created from the application of RAAKS (Rapid Appraisal of Agricultural Knowledge Systems) in the context of a market chain, using this action research method to discuss and resolve specific sectoral problems with a range of different stakeholders. It is a new approach to link small-scale farmers to markets. A user’s guide for its application was thereafter created.

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Gonsalves J. 2013. A new relevance and better prospects for wider uptake of social learning within CGIAR. CCAFS Working Paper no. 37. CGIAR Research Program on Climate Change, Agriculture and Food Security (CCAFS). Copenhagen, Denmark.

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